Out-of-area clicks burn budget
Tradespeople pay for clicks from people 50km away who'll never call. Default Google Ads radius targeting is too generous and most local service businesses don't tighten it.
Google Ads for Local Services
Stop wasting budget on out-of-area clicks and DIY searchers. Philip targets your service area with precision.
What's broken
DIY-intent searches drain spend
Searches like 'how to fix a leaky tap' look like plumbing intent but convert at near zero. Without aggressive negative keywords, your ads show against tutorials and forum posts.
Phone-call attribution is broken
Most local services close on the phone, but Google Ads' default conversion tracking misses calls that don't go through a website. You're optimizing on the wrong signal.
How EuroAds fixes it
- Out-of-area clicks burn budget
Philip detects geo-targeting waste in your first audit and applies precise radius targeting matched to your actual service area.
- DIY-intent searches drain spend
Built-in negative keyword library for local services, 200+ pre-loaded DIY/research-intent terms tuned by trade.
- Phone-call attribution is broken
Call tracking integration so phone leads count toward optimization, not just form fills.
Wasted spend drops 23-31% in the first month.
Pricing.
Business
€499/month
For European SMBs and freelance media buyers running their own Google Ads.
- Connect 1 Google Ads account
- Unlimited campaigns
- Unlimited audits
- AI-powered campaign generation
- Autonomous optimization
- Search + Performance Max support
- Multi-language campaigns
- Geographic targeting
- GDPR-compliant, EU-based servers
- Click fraud protection — keep what you spend
- Weekly performance digest
- Activity feed with reversibility
- Email support
Agency
€1,299/month
For agencies and freelance media buyers managing multiple clients.
- Everything in Business
- Up to 10 Google Ads accounts
- Multi-client workspace
- White-label reports
- Custom permission roles
- Click fraud protection — keep what you spend
- Aggregated cross-client reporting
- Priority support
- Dedicated onboarding
- Bulk operations
- Advanced exports
- Early feature access
Prices exclude VAT. Billed monthly. Cancel anytime.